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Broaster offers branded to-go packaging and menu board graphics

Sink or Swim! 3 Ways Trusted Resources Can Become Your Life Raft

In the wake of such a devastating year for restaurants, it’s safe to say we could all use a little more help and trusted resources. Between mandated lockdowns, supply chain disruptions, and a wide variety of other challenges caused by the global pandemic, the waters have been choppy to say the least.

The fact that your restaurant is still standing is a testament to your resolve, perseverance, and ability to adapt on the fly to meet your customers’ changing demands.

At Broaster, we are so proud of the resiliency we’ve witnessed throughout the food service industry over the last year. But even the most resilient business owners need trusted 3rd party resources at times to fill in service gaps, keep current on industry trends, and ultimately…become more profitable.

1) Trusted Resources Allow You to Move More Nimbly

trusted resources can help you in providing contactless food options for your customers.It was tough sledding for restaurant owners and managers last year, but the eateries that were able to succeed did so by learning to change and adapt quickly and for the better.

One common area that restaurants relied on external vendors for assistance this past year was upgrading Point-of-Sale Systems (POS) in order to track sales, cash flows, food inventory and more. POS systems also provide enhanced visibility and accountability, while helping you simplify your bookkeeping processes. (Who wouldn’t want that?)

And with mobile and contactless ordering still showing up strong in 2021, a top-notch POS system can be a true difference maker for your business…helping you work smarter not harder.

Further Reading: 7 Best Restaurant POS Systems

2) Trusted Resources Provide Guidance on Trends & Best Practices

Keeping track of public health guidelines/restrictions as well as newly recommended food safety practices was, in itself, a full-time job in 2020. But these things also pull you away from other aspects of managing your restaurant.

This is why partnering with a reliable, knowledgeable, and trustworthy resource like Broaster is more important than ever and can help to bail you out of a stress-filled lifeboat by providing support, training, and assistance where you need it most.

With over 65 years under our belt serving the food service industry, we at Broaster have proven our worth by supporting our operators in many ways, such as:

  • Offering premium cooking equipment, food programs, and hands-on training
  • Providing Insights into Top Menu Trends
  • Creating Contactless To-Go Packaging
  • Providing Branded Table Tents, Posters, and Signage
  • Recommending Menu Options and Supplying Menu Boards

We also have the benefit of working with operators across the country, so we can share how other like-minded businesses are experiencing success.

3) Trusted Resources Help You Become More Profitable

Broasted ChickenThe best example of how trusted vendors can help restaurants become more profitable was the transition of sales revenue from primarily dine-in orders to primarily carry-out, curbside pick-up, or delivery this past year.

Not only were restaurants tasked with pivoting quickly but many had to establish new workflows, allocate labor, and reshape their menus from the ground up. Oh, and this was essentially needed overnight as well…

Now, it’s possible to have done all this without any outside help but it sure would’ve been quicker and easier to seek out a resource that specializes in one of these areas.

In terms of delivery, tech platforms such as DoorDash, Eatstreet, Grubhub, Uber Eats and more can fill in this service gap fast while getting your brand in front of hungry customers.

These platforms have helped vast amounts of restaurants implement a strong delivery business and make the most of shifting sales opportunities to keep themselves from sinking out in uncharted waters.

Further Reading: Best food delivery service: DoorDash, Grubhub, Uber Eats and more compared

Looking for a Trusted Partner to Help Keep Your Restaurant Afloat? Let Broaster Give You a Boost.

Becoming a trademarked Genuine Broaster Chicken operator is so much more than a partnership, we can be a valuable, trusted resource to help your restaurant get where you need to go.

Unlike other franchise agreements, we offer defined flexibility to help meet your establishment’s unique business needs. Plus, we don’t cut into your profits by charging franchise fees!

To learn more about our turnkey food programs and how they might become a life raft for your restaurant, feel free to reach out online today.

#BetterBeBroaster

Have you heard about our Kitchen Innovation Award-winning E-Series 24G Pressure Fryer?

Our E-Series 24G cooks the MOST amount of chicken in the LEAST amount of time, with the LEAST amount of energy using the LEAST amount of labor, oil, and hood space.

🟥 Up to 35% Gas Energy Savings
🟥 Up to 4X More Days of Useful Oil Life
🟥 15-30 Minutes of Labor Savings Per Day

DM us for more details! #BetterBeBroaster #GenuineBroasterChicken
What do our Genuine Broaster Chicken operators say about our equipment?

👆 This! #BetterBeBroaster #GenuineBroasterChicken
#FAQFryDay: Who invented the pressure fyer?

Let's ask the #ChickenExperts!
👇
Broaster Company has been an expert in pressure frying since 1954, when our founder, L.A.M. Phalen, invented “broasting,” as he originally called the process. In the 65 years since, Broaster Company has developed as a leading manufacturer and supplier of pressure fryers along with other specialty foodservice equipment, accessories, and food product ingredients. 

Today’s Broaster Pressure Fryers build upon this proud history of innovation with the inclusion of advanced solid-state controls featuring 10 time and temperature presets. Additional innovation of the SmartTouch, Touch Screen Controller provides a complete library of pre-programmed Broaster Foods cook times and product photos. Our pressure fryers feature a round of cooking well design with a specially engineered cold zone for superior heat distribution and improved oil filtration, and a reputation for durability beyond compare. #BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Resources available with Broaster Company

Whether you have 1 location, 100 locations, or 1,000 locations -- Broaster is a great vendor partner because you have access to us a Broaster Company and our Distributor Partners across the country. Our Customer Service and Culinary teams are here to help! #BetterBeBroaster #GenuineBroasterChicken
Lockscreen = ❤️ love!

#GenuineBroasterChicken is so good we made it our lockscreen! #BetterBeBroaster
How can your back-of-house efficiency be simply E-Mazing?

With our 2024 Kitchen Innovation Award winning E-Series 24G!

Broaster’s E-Series 24G cooks the MOST amount of chicken in the LEAST amount of time, with the LEAST amount of energy using the LEAST amount of labor, oil, and hood space. #BetterBeBroaster #GenuineBroasterChicken
#FAQFryDay: What is pressure frying?

Let's ask the #ChickenExperts!
👇
Pressure Frying is similar to conventional open frying in which foods are heated to cooking temperature in a well filled with cooking oil, except that in a pressure fryer the food is cooked under controlled pressure in a sealed vessel.

Foods cooked in a Broaster Pressure Fryer are much more tender, juicy, and flavorful because moisture and natural juices are retained.

Cooking under pressure in a sealed environment prevents food from losing its moisture. When moisture evaporates from food during frying, it is replaced by the oil it is fried in. Oil absorption during open frying has been found to be as much as 20%. Pressure frying seals the food’s moisture and natural juices within the product, preventing the penetration of cooking oil. #BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
E-Series | Pressure Fryers | Ventless Fryers | Instant Burger | Smokaroma 

Which option is best for you? Check out the Broaster Company Family of Equipment 👇 #BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
"Broaster fryers cook the chicken to perfection"

Those aren't just words. Bill from Bill's Place in LaGrange Park, Illinois knows his chicken! #BetterBeBroaster #GenuineBroasterChicken
FILL IN THE BLANK: The first thing I think of when I think of Broaster Chicken is _____________ ! 

Here's what some of our customers have said 👇👇 #broasterchicken #betterbebroaster
Broaster is the best! #BetterBeBroaster #BroasterChicken
Those first-bite reactions are always the best!

#BetterBeBroaster #BroasterChicken
CASE STUDY: NATIONAL CHAIN EXPANDS MENU WITH BROASTER

We worked with a customer to expand their menu to include chicken wings & other appetizer items by bringing a ventless fryer into 200+ locations in 6 months.

The Broaster ventless fryer was the perfect size to fit into their tight kitchens. The smart touch control panel provided easy use for the customer, and was basically plug and play for the operators with their temperatures, cook times, and menu items already loaded into the fryers. #BetterBeBroaster #BroasterChicken

Contact us for ways Broaster Company can help you EXPAND your MENU --> https://broaster.com/contact/